A few weeks ago I was thrilled to discover that there is a new talent agency in Sydney called Rough Cast Talent. It's a great idea- it focuses on featuring models that are unique, unusual or just happen to look like every day people and are great in front of the camera. This is a great new resource to have here in Sydney and I've been waiting for years for something like this to show up. When I lived and worked in Chicago I used to use "real talent" casting agencies and casting scouts all the time. I loved it because I felt like there were times when a project really needed to have models that gave the images a sense of authenticity or relate-ability to the viewer. Traditional modeling agencies never really worked for me because their talent were just too good looking and perfect or what the advertising industry would call "too aspirational." I'm really into the "flaws" that make a person who they are and those unusual details that can sometimes be character defining in an image.
When I saw that Rough Cast had opened up shop I immediately got in touch with the owner Chris Mayer-Plummer to see if I could shoot portraits of some of their talent. They needed portraits of their talent to send out for castings and I really wanted an opportunity to start shooting some of these fantastic faces that Chris has access to. It is FUN. I've met street performers, burlesque dancers, a Catholic energy worker/healer, a Satanist energy worker/healer (I didn't even know that existed), comedians, labourers and just normal people who want to be in pictures. I can't wait to do more.